Crest has been a leader in the teeth whitening category for over 15 years, and our Whitestrips technology has now been recognized and accepted by the American Dental Association. Why does this matter? When it comes to whitening, it’s not uncommon to think, “is this product both effective and safe for my teeth?” With Crest 3D White Glamorous White Whitestrips, you know you are using a product that is both safe and effective, because it’s the only over-the-counter whitening strip accepted by the American Dental Association (ADA).
Why is the ADA acceptance so important? The American Dental Association’s Seal of Acceptance was founded in 1931 to help consumers find safe oral health care products that are effective at doing what they claim to do. For Crest, that means that our 3D White Glamorous White Whitestrips are proven to work. With just one kit, you can remove up to 10 years of tough, set in stains.
Attaining the ADA seal for 3D White Glamorous White Whitestrips was important for Crest, as no other oral care product is ADA-accepted for at-home teeth whitening. To start, the brand must submit product information, ingredient lists, results of the research supporting the products’ effectiveness, provide evidence of good manufacturing processes, and submit all packaging information about the product to the American Dental Association*. The ADA Council on Scientific Affairs, which is composed of ADA member dentists, then reviews all of the data and other information to determine if the product should be awarded the ADA Seal of Acceptance.
Among teeth whiteners, Crest 3D White Glamorous White Whitestrips give you superior whitening at-home while using the same enamel-safe ingredients that dentists use. Our Whitestrips whiten your smile 25 times better than a leading whitening toothpaste**, to give you results that last six months and beyond.
Many whitening solutions are readily available for purchase, but only one is ADA accepted: Crest 3D White Glamorous White Whitestrips. Dental professionals agree that the ingredients used are safe and trustworthy, and the product is effective in helping to whiten teeth. For more information on the American Dental Association, please visit ADA.org.
*Referenced from: http://www.oralanswers.com/the-ada-seal-of-acceptance-everything-you-need-to-know/
**when toothpaste is used for 4 weeks