STANNOUS FLUORIDE TOOTHPASTE

BENEFITS OF STANNOUS FLUORIDE
IN CREST TOOTHPASTES

Broader Protection

Stannous fluoride is an ingredient in some toothpastes, like Crest Pro-Health, that protects against cavities, acid erosion, gingivitis, plaque, bad breath, and tooth sensitivity.

Helps Prevent Enamel Erosion

Stannous fluoride also protects your tooth enamel, which you can't replace once it’s gone.

Seeks Out Plaque Bacteria

Unlike other fluorides, Crest's stannous fluoride toothpastes neutralize plaque bacteria at the gum line.

Decades of Innovation

Crest has developed the largest collection of stannous fluoride toothpastes available to improve whole mouth health and provide an enjoyable brushing experience.

60 YEAR LEGACY OF INNOVATION
IN STANNOUS FLUORIDE

1955

Invented 1st toothpaste formulation enhanced with stannous fluoride

1960

1st toothpaste with stannous fluoride to receive American Dental Association Seal of Acceptance for cavity protection

2017

1st (and still only) toothpaste to receive the American Dental Association Seal of Protection against Acid Erosion

PRESENT

Crest continues to develop breakthrough innovations for healthier smiles

GUM & ENAMEL REPAIR
  • Targets the gum line to help reverse gingivitis and repairs weakened enamel
  • Clinically proven healthier gums
PRO-HEALTH
  • 8 benefits for whole mouth health
  • Protects areas dentists check most