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A TOOTHPASTE FOR EVERY SMILE

The first ever toothpaste to be recognized by the ADA to be proven effective against cavities, now with specialized formulas to help personalize your oral care.

Crest Whitestrips Instructions

Teeth Whitening

Remove surface stains and maintain a bright smile.

Gum Health

Gum Health

Neutralize plaque and reverse early gum damage.

Sensitivity Relief

Sensitivity Relief

Treat sensitivity at the source for relief within days.

Cavity Protection

Cavity Protection

Fight cavities on teeth and exposed roots.

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  • Oral-B + Crest Color Changing Electric Toothbrush Kids Bundle

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Complete Your Routine Complete Your Routine
COMPLETE YOUR ROUTINE
The right combination of oral care products can help maximize the benefits of your toothpaste.

Education for Your Smile

Explore articles on common oral care issues, dive deep into product ingredients, and reveal your best smile with expert advice.

Explore articles on common oral care issues, dive deep into product ingredients, and reveal your best smile with expert advice.

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