Crest Toothpaste

A TOOTHPASTE FOR EVERY NEED

All of our toothpastes give you a healthy smile, with specialized solutions tailored to you.

GUM HEALTH

A healthy mouth starts with healthy gums.

CREST GUM CARE COLLECTION

Created after years of research by Crest scientists, these toothpastes have been specially formulated to help reverse early gum disease and the issues that come with it.

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Seeks out plaque bacteria around the gum line

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Clinically proven to help reverse gingivitis

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Repairs Weakened enamel

CREST PRO-HEALTH
ADVANCED GUM RESTORE
TOOTHPASTE, WHITENING

Advanced Amino Acid formula restores gums to promote healing at the gum line and whitens by removing surface stains.

 
CREST GUM AND
SENSITIVITY ALL DAY
PROTECTION

80% of sensitivity starts at the gum line, so treat sensitivity at the source with the toothpaste that wraps your teeth in sensitivity protection that lasts all day.

 
CREST GUM DETOXIFY
DEEP CLEAN
TOOTHPASTE

Activated foam formula penetrates hard to reach areas to help remove plaque bacteria and help remove gingivitis.

 
WHITENING

Unleash your whiter, beautiful smile.

WHITENING THERAPY

Reveal a brighter and stronger smile using Crest's whitening technology. It surrounds your teeth to lift surface stains, leaving you with a brilliantly whiter smile.

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Gently whitens using professional level ingredients

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Fortifies teeth with Active Mineral Complex

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Refreshes breath through rejuvenating flavors

3D WHITENING
THERAPY TOOTHPASTE
-CHARCOAL

Toothpaste with charcoal gently whitens teeth, strengthens enamel, and freshens breath with invigorating mint flavor.

 
3D WHITE WHITENING
THERAPY TOOTHPASTE
- COCONUT OIL

Crest 3D White Whitening Therapy toothpaste with Coconut Oil gently whitens teeth, strengthens enamel, and freshens breath with vanilla mint flavor. Shop now!

 
3D WHITE WHITENING
THERAPY ENAMEL CARE
TOOTHPASTE

Foaming formula wraps around each tooth to rebuild and fortify weakened enamel for a stronger, whiter smile.

 
3D WHITE

It's never been easier to unveil your whiter, brighter, and refreshed smile to the world.

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Removes everyday stains

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Shields against future staining

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Strengthens tooth enamel

3D WHITENING BRILLIANCE
BLAST WHITENING

Blasts away bad breath bacteria and lifts stains for fresher breath and whiter teeth.

 
CREST 3D WHITE
WHITENING TOOTHPASTE RADIANT MINT

Crest 3D White Radiant Mint whitens your teeth by removing up to 80% of surface stains and protects against future stains

 
3D WHITE BRILLIANCE

Beauty's new power couple deep cleans and whitens for a smile that's 99% as white as a professional polish with daily use. Stain assessed 4 weeks after dental cleaning.

 
KIDS

Add a little fun while building healthy habits.

KIDS

Start healthy oral care habits early with the help of Disney Characters and flavors kids love. Crest's mild, enamel-safe toothpaste help make brushing fun while protecting young smiles from cavities.

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Protects growing smiles from cavities

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Encourages brushing with fun characters and flavors

 
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Prevent messes with packaging designed for small hands

KID'S CAVITY PROTECTION
SPARKLE FUN

Exciting flavors and colors give kids the cavity protection they need and the fun they want.

 
KID'S TOOTHPASTE
FEATURING
DISNEY'S FROZEN AND ELSA

A winning formula for memorable smiles that is perfect for your own little Elsa and Ana.

 
KID'S TOOTHPASTE
FEATURING
DISNEY'S FROZEN

A winning formula for memorable smiles that is perfect for your own little Elsa or Olaf.

 
ALL-AROUND PROTECTION

Get clinically proven protection.

PRO-HEALTH

Get a powerful clean and all-in-one protection around areas dentists check most.

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Protects areas dentist check most

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Actively strengthens tooth enamel

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Repels bacteria and acids

COMPLETE PROTECTION
INTENSIVE CLEAN + WHITENING

Provides 24-hour whole-mouth protection from plaque bacteria, cavities, and gingivitis while gently whitening.

 
PRO-HEALTH WHITENING

Helps remove surface stains and protects areas dentists check most.

 
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SENSITIVITY

Crest's biggest breakthrough in toothpaste since fluoride, the 2-step system reduces plaque, polishes, and whitens for superior results.

 
SENSITIVITY

Protect your teeth with treating sensitivity.

SENSITIVITY

Have you ever felt a sharp, shooting pain or discomfort in your teeth while having hot or cold foods and drinks? Get relief with Crest Sensitivity toothpastes.

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Relieves painful tooth sensitivity

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Treats teeth sensitive to hot, cold contact

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Prevents future sensitivity

CREST GUM AND
SENSITIVITY ALL DAY
PROTECTION

80% of sensitivity starts at the gum line, so treat sensitivity at the source with the toothpaste that wraps your teeth in sensitivity protection that lasts all day.

 
SENSITIVITY WHITENING
PLUS SCOPE

Actively builds a protective and therapeutic layer with the great taste of Scope.

 
SENSITIVITY COMPLETE
PROTECTION

Gives you sensitivity relief you need and the total mouth protection you want.

 
ENAMEL

Strengthen the enamel surface of your teeth.

ENAMEL

Formulated to penetrate the tooth's surface and repair weakened enamel.

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Actively strengthens tooth enamel

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Remineralizes tooth surfaces

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Repairs weakened enamel

GUM AND ENAMEL
REPAIR TOOTHPASTE
INTENSIVE CLEAN

Targets the gum line to neutralize plaque bacteria and prevent gingivitis, while repairing weakened enamel.

 
3D WHITE WHITENING
THERAPY ENAMEL CARE
TOOTHPASTE

Foaming formula wraps around each tooth to rebuild and fortify weakened enamel for a stronger, whiter smile.

 
PRO-HEALTH SENSITIVE &
ENAMEL SHIELD

Builds increasing protection against painful tooth sensitivity while also protecting against enamel loss.

 
CLEAN + FRESHEN

Feel the ultimate combination of clean and fresh.

COMPLETE

Experience a clean mouth and fight bad breath
with the added zing of tasty, fresh flavors.

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Cleans in hard-to-reach places

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Provides a blast of refreshing flavor

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Helps eliminate bad breath

GUM AND BREATH PURIFY
DEEP CLEAN
Unique formula infused with essential oils combats bad breath bacteria at the gum line, for clinically proven healthier gums.
 
COMPLETE SCOPE
OUTLAST WHITENING+

Revolutionary technology provides a cool, fresh breath feeling that lasts up to 5x longer vs. ordinary toothpaste.

 
COMPLETE WHITENING
PLUS DEEP CLEAN
Protective formula delivers up to a 2x deeper clean feeling vs. ordinary toothpaste and brightens teeth.
 

A healthy smile starts with the right toothpaste. From whitening toothpaste solutions to
fluoride-infused formulas for gum health, you can find the Crest toothpaste that’s right for you.

For sensitivity protection that lasts all day, try brushing with Crest Gum and Sensitivity. The
foam activated formula treats sensitivity at the source to bring immediate relief in days.

If you’re looking for a brighter smile, brush with Crest 3D White Whitening Therapy Enamel
Care Toothpaste
—the unique whitening technology surrounds your teeth to lift surface stains
while actively protecting and fortifying enamel for whiter, stronger teeth.

Since gums are the foundation for healthy teeth, Crest Gum Detoxify penetrates hard to reach
areas to remove plaque bacteria and even reverse gingivitis.