OUR RESPONSE TO COVID-19 Learn More

For a better experience on crest.com, please enable JavaScript in your browser.

PART OF THE P&G FAMILY:

USA - English

Please select a location

Canada - English
Canada - French
USA - English

LOG OUT CONFIRMATION

Would you like to logout now? LOG OUT

Search for:

TOOTHPASTE
WHITESTRIPS
MOUTHWASH
KIDS
LEARN
REWARDS

SHOP
Toothpaste
Mouthwash
Whitestrips
Sensitivity
Kids
By Need
By Collection

Home >
Crest Toothpaste

Crest Toothpaste

A TOOTHPASTE FOR EVERY NEED

All of our toothpastes give you a healthy smile, with specialized solutions tailored to you.

Gum Health

Whitening

Kids

All-Around Protection

Sensitivity

Enamel

Clean + Freshen

Future + Proof

GUM HEALTH

A healthy mouth starts with healthy gums.

CREST GUM CARE COLLECTION

Created after years of research by Crest scientists, these toothpastes have been specially formulated to help reverse early gum disease and the issues that come with it.

Seeks out plaque bacteria around the gum line

Clinically proven to help reverse gingivitis

Repairs Weakened enamel

(8)

CREST GUM AND
SENSITIVITY ALL DAY
PROTECTION

80% of sensitivity starts at the gum line, so treat sensitivity at the source with the toothpaste that wraps your teeth in sensitivity protection that lasts all day.

(295)

CREST GUM DETOXIFY
DEEP CLEAN
TOOTHPASTE

Activated foam formula penetrates hard to reach areas to help remove plaque bacteria and help remove gingivitis.

(57)

CREST GUM DETOXIFY
+ WHITENING

Activated foam formula provides 6x gum health improvement and whiter teeth in one week.

SEE ALL GUM HEALTH

WHITENING

Unleash your whiter, beautiful smile.

WHITENING THERAPY

Reveal a brighter and stronger smile using Crest's whitening technology. It surrounds your teeth to lift surface stains, leaving you with a brilliantly whiter smile.

Gently whitens using professional level ingredients

Fortifies teeth with Active Mineral Complex

Refreshes breath through rejuvenating flavors

Crest Pro-Health Multi-Protection Rinse -Alcohol Free Mouthwash

(84)

3D WHITENING
THERAPY TOOTHPASTE
-CHARCOAL

Toothpaste with charcoal gently whitens teeth, strengthens enamel, and freshens breath with invigorating mint flavor.

(60)

3D WHITE WHITENING
THERAPY TOOTHPASTE
- COCONUT OIL

Crest 3D White Whitening Therapy toothpaste with Coconut Oil gently whitens teeth, strengthens enamel, and freshens breath with vanilla mint flavor. Shop now!

(54)

3D WHITE WHITENING
THERAPY ENAMEL CARE
TOOTHPASTE

Foaming formula wraps around each tooth to rebuild and fortify weakened enamel for a stronger, whiter smile.

3D WHITE

It's never been easier to unveil your whiter, brighter, and refreshed smile to the world.

Removes everyday stains

Shields against future staining

Strengthens tooth enamel

(43)

3D WHITENING BRILLIANCE
BLAST WHITENING

Blasts away bad breath bacteria and lifts stains for fresher breath and whiter teeth.

BUY NOW

(50)

CREST 3D WHITE
WHITENING TOOTHPASTE RADIANT MINT

Crest 3D White Radiant Mint whitens your teeth by removing up to 80% of surface stains and protects against future stains

(113)

3D WHITE BRILLIANCE

Beauty's new power couple deep cleans and whitens for a smile that's 99% as white as a professional polish with daily use. Stain assessed 4 weeks after dental cleaning.

SEE ALL WHITENING

KIDS

Add a little fun while building healthy habits.

KIDS

Start healthy oral care habits early with the help of Disney Characters and flavors kids love. Crest's mild, enamel-safe toothpaste help make brushing fun while protecting young smiles from cavities.

Protects growing smiles from cavities

Encourages brushing with fun characters and flavors

Prevent messes with packaging designed for small hands

(202)

KID'S CAVITY PROTECTION
SPARKLE FUN

Exciting flavors and colors give kids the cavity protection they need and the fun they want.

(50)

KID'S TOOTHPASTE
FEATURING
DISNEY'S FROZEN AND ELSA

A winning formula for memorable smiles that is perfect for your own little Elsa and Ana.

(50)

KID'S TOOTHPASTE
FEATURING
DISNEY'S FROZEN

A winning formula for memorable smiles that is perfect for your own little Elsa or Olaf.

SEE ALL KIDS

ALL-AROUND PROTECTION

Get clinically proven protection.

PRO-HEALTH

Get a powerful clean and all-in-one protection around areas dentists check most.

Protects areas dentist check most

Actively strengthens tooth enamel

Repels bacteria and acids

(234)

PRO-HEALTH ADVANCED
DEEP CLEAN MINT

The only toothpaste with the ADA seal of acceptance for protection against acid erosion.

(14)

PRO-HEALTH WHITENING

Helps remove surface stains and protects areas dentists check most.

(78)

PRO-HEALTH [HD]
SENSITIVITY

Crest's biggest breakthrough in toothpaste since fluoride, the 2-step system reduces plaque, polishes, and whitens for superior results.

SEE ALL ALL-AROUND PROTECTION

SENSITIVITY

Protect your teeth with treating sensitivity.

SENSITIVITY

Have you ever felt a sharp, shooting pain or discomfort in your teeth while having hot or cold foods and drinks? Get relief with Crest Sensitivity toothpastes.

Relieves painful tooth sensitivity

Treats teeth sensitive to hot, cold contact

Prevents future sensitivity

(8)

CREST GUM AND
SENSITIVITY ALL DAY
PROTECTION

80% of sensitivity starts at the gum line, so treat sensitivity at the source with the toothpaste that wraps your teeth in sensitivity protection that lasts all day.

(62)

SENSITIVITY WHITENING
PLUS SCOPE

Actively builds a protective and therapeutic layer with the great taste of Scope.

(46)

SENSITIVITY COMPLETE
PROTECTION

Gives you sensitivity relief you need and the total mouth protection you want.

SEE ALL SENSITIVITY

ENAMEL

Strengthen the enamel surface of your teeth.

ENAMEL

Formulated to penetrate the tooth's surface and repair weakened enamel.

Actively strengthens tooth enamel

Remineralizes tooth surfaces

Repairs weakened enamel

(43)

GUM AND ENAMEL
REPAIR TOOTHPASTE
INTENSIVE CLEAN

Targets the gum line to neutralize plaque bacteria and prevent gingivitis, while repairing weakened enamel.

(43)

3D WHITE WHITENING
THERAPY ENAMEL CARE
TOOTHPASTE

Foaming formula wraps around each tooth to rebuild and fortify weakened enamel for a stronger, whiter smile.

(43)

PRO-HEALTH SENSITIVE &
ENAMEL SHIELD

Builds increasing protection against painful tooth sensitivity while also protecting against enamel loss.

SEE ALL ENAMEL

CLEAN + FRESHEN

Feel the ultimate combination of clean and fresh.

COMPLETE

Experience a clean mouth and fight bad breath
with the added zing of tasty, fresh flavors.

Cleans in hard-to-reach places

Provides a blast of refreshing flavor

Helps eliminate bad breath

(52)

GUM AND BREATH PURIFY
DEEP CLEAN

Unique formula infused with essential oils combats bad breath bacteria at the gum line, for clinically proven healthier gums.

(43)

COMPLETE SCOPE
OUTLAST WHITENING+

Revolutionary technology provides a cool, fresh breath feeling that lasts up to 5x longer vs. ordinary toothpaste.

(43)

COMPLETE WHITENING
PLUS DEEP CLEAN

Protective formula delivers up to a 2x deeper clean feeling vs. ordinary toothpaste and brightens teeth.

SEE ALL CLEAN + FRESHEN

FUTURE-PROOF

Protect your whole mouth now for a healthy smile in the future

FUTURE-PROOF

Get a powerful clean and complete protection for teeth, cheeks, tongue and gums against potential issues for a healthy mouth.

Defends against potential issues

Delivers whole mouth protection

Promotes a smile as healthy as you

(52)

PRO-HEALTH PRO / ACTIVE
DEFENSE DEEP CLEAN

Provides a deep clean to remove more plaque along the gum line, teeth, cheeks, and tongue for whole-mouth protection.

(50)

PRO-HEALTH PRO / ACTIVE
DEFENSE DAILY NOURISHMENT

Fortifies enamel to strengthen teeth while delivering active whole-mouth protection against potential issues.

(50)

PRO-HEALTH PRO / ACTIVE
DEFENSE WHITENING

Removes surface stains and neutralizes plaque bacteria to defend teeth, cheeks, tongue and gums against future issues.

SEE ALL FUTURE-PROOF

CONNECT WITH US

SAVE ON HEALTHY SMILES Sign up to get the emails with savings on Crest Toothpaste, oral hygiene products, expert advice and more reasons for a healthy smile.

SHOP

Toothpaste
Mouthwash
Whitestrips
Kids

Help & Support

Contact Us
RELATED SITES
P&G Brands
OralB.com

Dental Professional?

Visit dentalcare.com

For ingredients and more, select a product.

Terms & Conditions
Privacy
Careers
AdChoices
Site Map
Do Not Sell My Personal Information